The Prosperous Coach Summary for Solopreneurs
  By Steve Chandler & Rich Litvin
10 Key Takeaways
Essential for coaches, consultants, and advisors; helps solopreneurs attract clients through transformational conversations, not marketing tricks.
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Your mission is to create clients, not chase them. This is done through a few deep, powerful conversations, not a high-volume funnel.
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You must serve before you sell. The discovery call itself should be a transformational coaching experience; the sale is just a natural next step.
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Stop talking. Listen so deeply that your prospects hear themselves say things they've never said before. This is how trust is built instantly.
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You are not pitching a program; you are enrolling a person into a bigger vision for their own future.
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You must fearlessly invite a decision. Be unattached to the outcome, but have the confidence to ask, "Shall we begin?"
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Your job is to be a stand for your client's potential, holding a belief in them that is often stronger than their belief in themselves.
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Stop charging by the hour. Price your coaching based on the value of the transformation you provide, not the time it takes.
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 You don't need 100 clients to be prosperous. You just need a handful of high-quality, committed clients.
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Be visible in your industry by sharing your unique insights, not just noisy by reposting common tips. Authenticity is magnetic.
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A coaching sale is not an act of influence; it is an act of intimacy. The relationship itself is what the client is buying.
How to 'Create Clients' as a Coach
Steve Chandler and Rich Litvin teach you to get clients by serving them powerfully. This is the core of our philosophy. Our mentorship program helps you build the confidence and the structure to hold these transformational conversations that create clients, authentically. See how we guide coaches in our AI coaching & mentorship program.
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